a) To present invention, innovation, & design of local as well as overseas participants.​

b) To ignite the innovative spirit & passion among academicians & students of UiTM.

c) To encourage the production of various innovation, invention & design that have the potential to be commercialised.​

d) To ingrain the passion of innovation while highlighting the talent & creativity of new researchers which include young academicians as well as students from tertiary institution, secondary & primary schools.